Friday, October 01, 2004

Media relations is crucial! Its not dead!

http://www.exchange4media.com/pr/Pr_speak.asp?pr_id=4

Just what did I tell you?

Here is someone who in this time and age, is saying that Media Relations is one of the most crucial aspects of PR in India.

Only last week, I was reading some article which was speaking on the topic - Is Media Relations dead?

The answer of course is, no, not if you are India. Here jaded CEOs and unimaginative executives try to get a rise out of the dead body. And for all we know, they will do it for another decade too.

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