Wednesday, November 24, 2004

PR myths by Marc Jampole


Many public relations people are headed in the wrong direction, says Marc Jampole of Jampole Communications.

In an article in post-gazette.com, he says, "Every profession has its myths that are eradicated through time and advances in knowledge. In the 17th century, physicians thought they could break fevers by opening a vein and letting the patient's blood flow out. And in the 1920s, some prominent physicians prescribed deadly radiation treatments to promote longevity. In the medical profession, these and many other myths have long ago given ground to rational, scientific analysis. Unfortunately, the same cannot be said for public relations. To an alarming degree, public relations practitioners, especially at agencies, continue to make important strategic decisions based on myths developed in long-dead eras."

The myths in PR, Marc Jampole says, are: 1. Always release bad news, and never release good news on Friday afternoon.
2. You have to write long case histories to attract feature coverage
3. I have friends in the media who will cover the story

I frankly do not know whether these are real myths abroad. In Indian PR, however, I believe the last two may be two abiding myths.

Read the entire article here

10 Comments:

Anonymous Anonymous said...

Hi, you have a great blog here! I'm definitely going to visit again! Please feel free to visit my blog too at http://rushprnews.iuplog.com, RushPRnews Daily Gazette.
My site is ** RushPRnews press release services, distribution and free web posting** . Cordially, Anne Laszlo-Howard

October 26, 2005 at 7:44 PM  
Anonymous making money online said...

Calling all SEO'S and Web Marketing Experts a new blog with more information than you can digest
on Search Engine Optimisation and Web Marketing Tips
is now available for your use and the best part of it all, it's FREE, all we ask is that you place a link from your web site or blog to this blog or post your comments on the subject.

Brought to you by Airport Essentials

November 2, 2005 at 5:48 AM  
Anonymous seo said...

Calling all SEO'S and Web Marketing Experts a new blog with more information than you can digest
on Search Engine Optimisation and Web Marketing Tips
is now available for your use and the best part of it all, it's FREE, all we ask is that you place a link from your web site or blog to this blog or post your comments on the subject.

Brought to you by Airport Essentials

November 3, 2005 at 5:07 PM  
Anonymous high profile said...

Profession

HI TERRIER

After a good read on blogs like this I like to leave little tips on goal setting. You know, the things you used to dream of when you were young, or even now.

A lot of research has shown that only those who set goals are likely to achieve their dreams.

When is the last time you really sat down and wrote a few short term and long term goals down?

What? It's been that long!

A new year is coming. You could do the same things you did this year and achieve the same results you did with your life dreams last year…

…or you could visit Effective Goal Setting and read all the FREE information on setting goals and getting what you want out of life

OR

you could just piddle on through life hoping for the best, like most people do.

Which will it be?

You really can have a lot more of everything than you do now. All you gotta do is know what you want and have a plan.

Have a GREAT New Year!

November 17, 2005 at 8:23 PM  
Anonymous Designing said...

Profession

Hi TERRIER

Have you done anything earth shattering lately?

Read anything that really sets your mind on fire with a passion to do good?

How about doing something important for yourself?

Have you?

Do you know without a doubt where life is taking you?

Got a Plan?

Know how to get there?

Most people don't. They just go through life hoping for the best. How can you possibly reach your dreams if you don't have a real plan?

A new year is coming. It's time to start thinking about your New Years Resolution and really start planning your life don't you think…

…follow through on some of those old goals you had years ago.

Even people in the goal setting business tend not to visit their "life plan" very often.

Are you one of those?

Need a little refresher and some FREE goal setting tips?

Spend a few minutes at Long Term Goals and take away life changing information.

Happy New Year!

November 18, 2005 at 6:39 PM  
Anonymous local dating said...

Hi TERRIER, I was out blog surfing looking for some info on dating in india when I ended up on your page. Obviously I ended up a little off base, but your topic caught my eye. While I am here, I just wanted to drop a quick note to comment your blog...now to move on and continue my search for dating in india. I am going to
bookmark your site for future reference and reading. Should you ever need it, you can get specific information about dating in india at the site above.

December 15, 2005 at 2:58 AM  
Anonymous Anonymous said...

Cool blog. I think that Runescape is the best game on the internet. Here is a great site that will teach you how to make millions in the game of Runescape. Check it out at
Runescape Guide
.

January 18, 2006 at 3:57 PM  
Blogger Mary said...

Hi,

Yes, it might be myth in some countries and in others it may seem true. However, I think that these myths evolve for a reason and one reason is that it will never go out not unless the whole or half of its story is true. But then again, it still depends on the PR pro himself. It is just a matter of principle for work.

March 3, 2006 at 12:33 AM  
Blogger BLUE LOTUS said...

Hi, visit my blog
http://prpassion.blogspot.com/2006/07/passion-with-purpose.html

July 10, 2006 at 3:37 AM  
Anonymous Anonymous said...

com indian search

Here's some useful info on com indian search
which you might be looking for. The url is: http://www.jaldisearch.com/

November 22, 2006 at 9:58 PM  

Post a Comment

<< Home